Introduction
This Privacy Policy explains how Shibui Cool operates MattressReviews, an affiliate-supported review and comparison site. It covers information collected through the site, how that information may be used, and the choices available to visitors. By using the site, visitors acknowledge that privacy practices may vary depending on browser settings, ad-platform controls, and local law.
This policy applies to information collected through pages, forms, analytics tools, advertising tags, and related services used to run the site. It does not cover third-party websites that may be linked from MattressReviews, and those sites may have their own privacy practices.
Information We Collect
MattressReviews may collect information directly and automatically. Direct submissions can include contact form messages, name or email details entered by a visitor, and any other information shared in a support request. Automatic collection may include cookies, analytics events, referrer data, device and browser information, approximate location, page views, and ad-platform click identifiers such as gclid, msclkid, wbraid, and gbraid.
Some data may be collected by analytics or advertising systems when a page loads or when a visitor clicks an ad or affiliate link. This can include IP-based signals, browser language, operating system information, and interaction data. Individual experiences may differ depending on browser privacy controls and consent settings.
How We Use Information
Information collected through the site may be used to understand traffic patterns, measure content performance, support conversion tracking, improve site functionality, and respond to contact requests. These uses help maintain the review and comparison experience, but they do not guarantee that any user action will be tracked in every case.
Contact form submissions may be reviewed to answer questions, handle privacy requests, or address technical issues. Site operators may also use aggregated data to identify broken links, improve navigation, and assess whether affiliate disclosures and tracking links are functioning as intended.
Third Parties
MattressReviews works with third parties that may collect or receive data in connection with site operation, analytics, advertising, or affiliate tracking. These providers may process information according to their own policies and terms, and their use of data may differ from the site’s practices.
- Google Ads, which may measure ad interactions and conversion events.
- Microsoft Ads, which may use click and conversion identifiers such as msclkid.
- Affiliate networks, including MaxBounty, DFO Performance, ClickBank, MaxWeb, and BuyGoods, which may attribute referrals and sales.
- Hosting providers, which may process server logs and technical data needed to keep the site available.
- Email providers, which may transmit and store messages sent to site contact addresses.
Each of these services may use cookies, pixels, or similar tools. Their practices can change over time, and visitors may wish to review the privacy notices of those providers directly.
Cookies & Similar Technologies
The site may use cookies, local storage, pixels, and similar technologies to remember settings, measure performance, and support advertising attribution. Some cookies are necessary for basic site operation, while others help understand how visitors move through pages and affiliate links.
Visitors can usually manage cookies through browser settings and, where available, consent tools. Blocking cookies may affect site features, analytics accuracy, or the ability of certain links and forms to function properly. Results vary based on device, browser, and jurisdiction.
Your Rights
Depending on location, visitors may have rights to access, correct, delete, or receive a copy of personal data held about them. Visitors may also have the right to opt out of targeted advertising or certain data sharing practices. Under GDPR or CCPA, where applicable, additional rights or disclosures may apply.
Requests are reviewed on a case-by-case basis and may require verification before action is taken. Some records may need to be kept for legal, security, fraud-prevention, or operational reasons. If a choice is offered through a browser, ad platform, or consent banner, it may affect what data is collected going forward.
Data Retention
Personal information is retained only as long as reasonably necessary for the purposes described in this policy, including analytics, support, compliance, accounting, dispute resolution, and enforcement of site policies. Retention periods can vary depending on the type of record and the service involved.
When information is no longer needed, it may be deleted, anonymized, or archived in accordance with applicable requirements and internal recordkeeping practices. Some backups or logs may persist for a limited period before being removed from routine systems.
Contact for Privacy Requests
For privacy questions, access requests, deletion requests, or opt-out requests, email help@shibuicool.com. Requests should include enough detail to identify the information involved and the nature of the request.
Postal mail may be sent to:
9 The Ridge.
Blackburn.
Victoria.
Australia.
Shibui Cool may ask for additional information to confirm identity or locate records before responding. Response times may vary based on request volume and legal obligations.